Meltwater Consulting works with clients who are looking to better understand and further enrich their relationships with their customers and consumers. We do this by applying the latest academic research in the fields of behavioural science and social psychology to market and customer research design.
Recent and current clients include consumer goods companies, retailers, telco companies, marketing services companies, research companies and government departments. These clients span Europe, North America and Asia.
Guy Champniss was previously with the marketing services group, Havas, and holds an award-winning PhD in social and consumer psychology. Guy is a published author, most recently with Harvard Business Review and combines his role in Meltwater Consulting with Henley Business School at the University of Reading, where he is a professor of marketing and consumer behaviour.